This listing was posted on ApplicantPRO.
Sr. Manager, Practice Marketing
Location:
Plano, TX
Description:
Job Summary The Senior Manager of Practice Marketing for Catalyst Physician Group is responsible for building and executing marketing and patient communications strategies that will drive physician and practice growth through patient acquisition, community engagement, local PR campaigns, patient satisfaction and will serve as a partner to our practice leaders on growth through marketing campaigns. Catalyst Physician Group is a newly formed, physician-led, primary care organization with a common goal: to advance the health of patients through personalized, accessible care in and around our communities. We are unabashedly driven by purpose and are looking for our newest team member to have an immediate impact on helping communities thrive as a self-starter, brand builder who delivers best-in-class marketing and communications strategies to our more than 90 physicians and 500 staff across 19 North Texas locations. Every day, team members in the Catalyst ecosystem support the health journey of patients by authentically living our core values: Purpose Driven, Relationships Matter, Serve Others First, and Inspire Creativity. If you love serving others and would like to make a material difference in an industry-transforming organization, then we invite you to apply to this role. We are recognized as one of the Top 100 Places to Work by The Dallas Morning News, and we have been awarded as one of the fastest-growing privately held companies by SMU Cox. Accountabilities • Develop and execute strategic marketing plans that drive patient acquisition and retention, while accelerating the visibility of Catalyst Physician Group practices and physicians. • Create, implement, and manage multi-channel marketing & PR campaigns to build specialties within the practice (like Pediatrics) and new physician patient panels. • Consult with Practice Operations Vice Presidents, Finance and Clinical Physician leads to ensure strategies accelerate brand and growth objectives - bringing holistic view on success of awareness, consideration, and conversion activities. • Build community relationships, manage participation in top doctor publications and directories and create events to strengthen community level presence • Build and own patient satisfaction and NPS reporting for the Group • Collaborate with marketing peers to deliver and measure against campaigns • Roll-out Catalyst Physician Group brand and patient campaigns to patients as new practices join Catalyst Physician Group Role and Responsibilities: • Create and execute patient-centric marketing and communications strategy for Catalyst Physician Group • Develop and execute patient growth plans for new practices, locations and physicians. • Monitor, analyze and report on the performance of physician and location campaigns to measure the effectiveness of efforts • Provide monthly marketing updates regional vice presidents against plans, and recommendations for improvement, new tools, techniques and approaches • Elevate in-practice marketing and harmonize in-practice patient campaigns across the Group • Coordinate brand and physician representation for community events, sponsorships and health fairs. • Drive community and regional PR campaigns and recognition for each location. • Meet regularly with practice staff to share upcoming campaigns, collateral, and community events. • On-board newly joined practices to Catalyst Physician Group, effectively communicating the reasons to believe to patients. Minimum Qualifications and Requirements : • Bachelor's degree in Marketing, Business, Communications, or a related field. • Minimum of 7 years of experience in marketing or communications, with experience in healthcare • Proven track record of developing and executing successful campaigns with an integrated approach to awareness, consideration and conversion driving techniques • Excellent project management, leadership, and team collaboration skills • Experience executing successfully through ambiguity • Analytical skills with experience in leveraging data for decision-making and campaign optimization. • Strong executive partnership and presentation skills • Clear and articulate storyteller with ability to connect marketing outcomes to practice growth • Ability to make decisions in a complex, matrixed, entrepreneurial, high-growth environment • Self-starter with a natural curiosity who advances the what if to how to Preferred Experience : • Primary care or specialty medical practice marketing experience • Change management and crisis communications experience • DFW community relationships, contacts, and marketing experience
Company:
Catalyst Health Group
Posted:
May 12 on ApplicantPRO
Visit Our Partner Website
This listing was posted on another website. Click here to open: Go to ApplicantPRO
Important Safety Tips
- Always meet the employer in person.
- Avoid sharing sensitive personal and financial information.
- Avoid employment offers that require a deposit or investment.
To learn more, visit the Safety Center or click here to report this listing.
More About this Listing: Sr. Manager, Practice Marketing
Sr. Manager, Practice Marketing is a Advertising & Marketing Marketer Job at Catalyst Health Group located in Plano TX. Find other listings like Sr. Manager, Practice Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.
Sr. Manager, Practice Marketing is a Advertising & Marketing Marketer Job at Catalyst Health Group located in Plano TX. Find other listings like Sr. Manager, Practice Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.