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Manager, Creditor Customer & Campaign Analytics | Manager in Executive Job at Scotiabank | 7241

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Manager, Creditor Customer & Campaign Analytics

Location:
Toronto
Description:

Requisition ID: 197843 Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. Contributes to the overall success of the Insurance business in Canada ensuring specific individual goals, plans, initiatives are executed / delivered in support of the team’s business strategies and objectives. Ensures all activities conducted are in compliance with governing regulations, internal policies and procedures. This position has primary accountability for needs analysis, design, implementation and ongoing management and usage of the customer and marketing data infrastructure for Creditor insurance products. In addition, participation in development of predictive modelling, data-mining, and advanced statistical marketing analytics for customer needs-analysis, behaviors and engagement. The incumbent is responsible for execution of customer database analytics to enable highly targeted delivery of multiple product offers across numerous integrated delivery channels. The position supports the design of new products, offers, and customer segments by synthesizing and analyzing customer data and results from database marketing campaigns. This position also designs, implements and maintains operational reporting for regulatory agencies, and implements and analyses operational and customer level reports for new sales and service opportunities. Is this role right for you? In this role, you will: Support the Senior Manager in the execution of all Insurance projects covering customer insights generation, campaign management and customer level reporting. The Manager will be involved in different stages of projects from tracking, test design, list creation and delivery through multiple channels (email, digital, telemarketing), offer fulfilment, and campaign performance reporting to stakeholders and senior executives. Lead development of recurring customer level reporting support key areas of the business Develop a. Visit ListedBuy for more information.
Company:
Scotiabank
Posted:
April 22 on ListedBuy
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More About this Listing: Manager, Creditor Customer & Campaign Analytics
Manager, Creditor Customer & Campaign Analytics is a Executive Manager Job at Scotiabank located in United States. Find other listings like Manager, Creditor Customer & Campaign Analytics by searching Oodle for Executive Manager Jobs.