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Lead Knowledge Analyst - Media Industry, Advertising Expert
Location:
New York, NY
Description:
WHAT YOU'LL DO As a Lead Knowledge Analyst (LKA) within BCG's TMT Practice Area, you will collaborate and partner in a growing global team, providing media sector expertise and insights with a particular focus on the advertising sub-sector. You will work together with case and proposal teams to provide knowledge assets, analysis and expert advisory. You'll serve as a thought partner and content expert to case teams and topic/sector leaders, helping structure and solve complex issues.Additionally, as an LKA you will drive development of intellectual property and knowledge assets to support the media sector advertising sub-sector, serving as an active contributor to commercialization efforts for the media industry, whilst working with business leaders to drive proposals & go-to-market efforts. As an LKA, you may line manage a team of junior colleagues, taking responsibility for their goal setting, ongoing feedback and career development support.The TMT practice area is one of BCG's fastest growing practice areas. We work with high tech, media and telecommunication clients to make sense of the changes transforming their industries, define winning business models suited to the new competitive environment, and implement those models in ways that create competitive advantage. BCG TMT's vision is to be recognized as the transformation partner with leading TMT companies who are changing the world. YOU'RE GOOD AT Solving complex client problems through relevant analytical approaches and customized solutions in the advertising industry and the broader media sector. You have a deep understanding of client demands in the TV & Digital Advertising space and are comfortable working in business-shaping projects such as organizational design for a media business or development of GTM propositions.Driving development and maintenance of knowledge assets e.g. tools, media sector materials, based on different client contextsCommunicating with senior stakeholders, demonstrating the ability to engage your audience effectivelyManaging a portfolio of projects, with strong awareness of business priorities and commercial impactTraining, coaching, and mentoring junior team membersWorking in an ever changing and complex environment, and comfortable with ambiguity and navigating a fast-paced environmentManaging time-zones, closely work with North American topic leadership group YOU BRING (EXPERIENCE & QUALIFICATIONS) 3+ years consulting experience in the advertising industry or broader media sector required; candidates with consulting experience preferredIn lieu of consulting experience, 4+ years minimum industry experience required; 6-10+ years of industry experience strongly preferredBachelor's Degree required (advanced degree preferred)Expertise in relevant segments of the advertising industry: TV, OTT, CTV, Digital. Good understanding of advertising technology and work flows preferredAn understanding of one or more relevant functional topics, including: pricing, GTM strategy & TSR analysis would be an added advantageFluency in EnglishOutstanding interpersonal and communication skills to interact with internal and external stakeholder while working in a global collaborative team environment YOU'LL WORK WITH As a Lead Knowledge Analyst, you will collaborate with global topic leads and colleagues across BCG to bring expertise and capabilities to the service of our internal and external clients. Our team is made up of a diverse pool of knowledge positions that allow us to pursue exciting, innovative knowledge careers. WHO WE ARE Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders-empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place. EQUAL OPPORTUNITY Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.PDN-9b74ebc7-8077-4c8d-85d5-05ca9504fb53
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Lead Knowledge Analyst - Media Industry, Advertising Expert is a Other Jobs Analyst Job at Boston Consulting Group located in New York NY. Find other listings like Lead Knowledge Analyst - Media Industry, Advertising Expert by searching Oodle for Other Jobs Analyst Jobs.
Lead Knowledge Analyst - Media Industry, Advertising Expert is a Other Jobs Analyst Job at Boston Consulting Group located in New York NY. Find other listings like Lead Knowledge Analyst - Media Industry, Advertising Expert by searching Oodle for Other Jobs Analyst Jobs.