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Stanford's Graduate School of Business (GSB) has built a
Location:
Palo Alto, CA
Description:
Stanford's Graduate School of Business (GSB) has built a global reputation based on its immersive and innovative management programs. We provide students a transformative leadership experience, pushing the boundaries of knowledge with faculty research, and offering a portfolio of entrepreneurial and non-degree programs that deliver global impact like no other. We are committed to advancing diversity, equity, and inclusion in service of our mission of developing innovative, principled, and insightful leaders who change lives, change organizations, and change the world. We invite you to be part of this mission.The Stanford GSB Admissions office strives each year to attract, recruit, select, and enroll the most promising students from around the world and from every background for our 2-year MBA program and 1-year MSx master’s in business for mid-career professionals. The GSB Admissions office seeks an Assistant Director of Marketing who will create engaging content and manage channels that will attract and inspire future business school students. This position will manage the creation of materials that allow potential students to see themselves at Stanford as we seek to create diverse MBA and MSx classes in the broadest possible terms. In this role, you will help to enable our mission by generating new leads; disseminating information; engaging prospects, applicants, and admitted students; and building community through a variety of channels (e.g., web, newsletter, email, video, social media, etc.). Under the guidance of the GSB Admissions Director of Marketing, you will manage the development and implementation of marketing initiatives to meet business objectives, and collaborate with multiple teams and departments. With a focus on continuous improvement, you will also have an eye on market research, trends and internal analytics to refine our marketing and communications initiatives. Your primary responsibilities include:Significant web authoring to external and internal sites, drafting and wireframing content.Contributing to/managing public websites for prospective applicants. Contributing to/managing admitted student websites and other admit communications as necessary. Developing and executing digital newsletters and various email campaigns. Facilitating organic social media opportunities like Instagram student take-overs.Heavy focus on content creation (e.g., videos, podcasts, articles, interviews, student testimonials); including producing, recording, and publishing virtual events.Liaising with students and alumni, collaborating with other departments, and potentially managing vendors. To be successful in this position, you will bring:Bachelor's degree and five years relevant experience or a combination of education and experience.Strong web design and technical skills.Experience with digital marketing and SEO.Experience with project management and the ability to manage multiple projects simultaneously.Previous experience in product, program and/or services marketing.Ability to drive cross-functional groups toward a common goal.Ability to create engaging content across numerous channels (web, videos, newsletters, email campaigns, social media, etc.)Understanding of how to implement integrated marketing programs across channels.Experience with market research and data analysis.Demonstrated problem solving skills.Excellent written and oral communication and skills. In addition, preferred requirements include:Strong knowledge of:Drupal HTML & CSSWeb accessibility standardsAdobe PhotoshopAdobe IllustratorWorking knowledge of:SLATELiferaySearch Engine Optimization (SEO) including for videoGoogle AnalyticsSurvey softwareStrong attention to detail.Collaborative working style.Growth mindset.Strategic orientation.The expected pay range for this position is $76,000 to $130,000 per year. Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs.At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (https://cardinalatwork.stanford.edu/benefits-rewards ) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process.Why Stanford is for YouStanford’s dedicated 16,000 staff come from diverse educational and career backgrounds. We are a collaborative environment that thrives on innovation and continuous improvement. At Stanford, we seek talent committed to excellence, driven to impact the future of our legacy, and improve lives on a global sphere. We provide competitive salaries, excellent health care and retirement plans, and a generous vacation policy, including additional time off during our winter closure. Our generous perks align with what matters to you:● Freedom to grow. Take advantage of career development programs, tuition reimbursement, or audit a course. Join a TedTalk, film screening, or listen to a renowned author or leader discuss global issues.● A caring culture. We understand the importance of your personal and family time and provide you access to wellness programs, child-care resources, parent education and consultation, elder care and caregiving support.● A healthier you. We make wellness a priority by providing access to world-class exercise facilities. Climb our rock wall, or participate in one of hundreds of health or fitness classes.● Discovery and fun. Visit campus gardens, trails, and museums.● Enviable resources. We offer free commuter programs and ridesharing incentives. Enjoy discounts for computers, cell phones, recreation, travel, entertainment, and more! We pride ourselves in being a culture that encourages and empowers you.How to ApplyWe invite you to apply for this position by clicking on the “Apply for Job” button. To be considered, please submit a cover letter and résumé along with your online application.* The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of his or her job.Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.Graduate School of Business, Stanford, California, United StatesGraduate School of Business, Stanford, California, United StatesGraduate School of Business, Stanford, California, United StatesWe're always looking for people who can bring new perspectives and life experiences to our team. Found the perfect role and ready to apply? Learn more on what to expect next.#J-18808-Ljbffr
Company:
Stanford University
Posted:
January 1 on WhatJobs
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Stanford's Graduate School of Business (GSB) has built a is a Jobs Stanford s Graduate School of Job at Stanford University located in Palo Alto CA. Find other listings like Stanford's Graduate School of Business (GSB) has built a by searching Oodle for Jobs Stanford s Graduate School of Jobs.
Stanford's Graduate School of Business (GSB) has built a is a Jobs Stanford s Graduate School of Job at Stanford University located in Palo Alto CA. Find other listings like Stanford's Graduate School of Business (GSB) has built a by searching Oodle for Jobs Stanford s Graduate School of Jobs.