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Director of Clinical Marketing
Location:
Saint Louis, MO
Description:
We are South City Hospital. Our primary function is to offer continuous nursing, medical, and other health and social services on a 24-hour basis, under physician directed care and RN supervision.We service a multitude of patients and their families across our vast network, while remaining committed to the professional development of our staff, the functional improvement of our patients, and the cultivation of strong partnerships within our communities. WHAT WE OFFER Essential/stable and growing company with many opportunities for training and advancement within the medical field that all employees and team members (including Full-Time and Part-Time) can benefit from. Hourly pay is negotiable based on experience. We offer competitive market pay and opportunities for bonus depending on great work performance (bonuses only apply for Full Time). Comprehensive Employee Benefits: Full-Time employees are eligible for various plans for medical, dental, and vision insurance. The Director of Clinical Marketing is responsible for managing the marketing activities for the continued development and commercial support of South City Hospital. The successful person in this role will build relationship with the medical community, including high-level surgeon advisors, customers, and medical centers; discuss and perform research, evaluate and analyze clinical data, and maintain relevant clinical documents current for South City Hospital. JOB DUTIES AND RESPONSIBILITIES Develop marketing insights and strategic marketing plans to fulfill Clinical Business Segment priorities. Drive execution through collaboration with Customer and Regional Marketing teams. Liaise with Specialty Sales and participate in Sales Training. Own SCH specific call points, build out value props, messaging and relevant marketing plans as needed Track market trends and derive competitive strategy and differentiation by product type Identify region-specific product opportunities and work with regional marketing to assess/address them Sales support content around specific solutions Inform product training Support Clinical Business Segment to conduct market need / customer validation analysis by customer type Report progress of marketing plans to Clinical Business Segment Drive re-balancing of priorities to meet unexpected needs of Clinical Business Segment Collaborate with Marketing Communications to develop product messaging and sales collateral Build and maintain relationships with key customers and key opinion leaders to ensure successful adoption and evolution of clinical services Develop reimbursement strategy for clinical services Perform market segmentations analysis, competitor analysis, and provide pricing recommendations Provide accurate marketing forecasts Identify unmet customer needs and support development of short and long-range strategies for product expansion Train and support the field organization to ensure accomplishment of the annual revenue plan Build and manage the clinical marketing team EDUCATION AND TRAINING Minimum 5 years as a Nurse Practitioner / Demonstration of clinical competence Graduation from Associate, Diploma, or Bachelor degree Nursing Program. Must have knowledge of Growth and Development and show clinical expertise for ages of patients served. EXPERIENCE Bachelor's degree 10+ years of strategic marketing leadership 5+ years leading or managing a team Account management experience, with the ability to prioritize and meet deadlines within specified time constraints Proven success in the development of strategic marketing plans tied to business goals and execution of innovative integrated marketing campaigns Proven success managing multiple agency and external vendor relationships SKILLS AND ABILITIES Experience with reimbursement strategy Track record of successful product/service launches Strong analytical skills Excellent communication and presentation skills Ability to build and present a strong business case Ability to work successfully in a fast-paced, deadline-driven environment Excellent interpersonal and organizational skills An individual without requisites stated above may present a written justification explaining the relevance of his/her background for a specific vacant position. Depending on organizational needs and availability of more qualified applicants, an applicant may have some or all requisites revised or waived at the hospital's discretion.
Company:
South City Hospital
Posted:
December 26 2023 on ApplicantPro
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More About this Listing: Director of Clinical Marketing
Director of Clinical Marketing is a Advertising & Marketing Marketer Job at South City Hospital located in Saint Louis MO. Find other listings like Director of Clinical Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.
Director of Clinical Marketing is a Advertising & Marketing Marketer Job at South City Hospital located in Saint Louis MO. Find other listings like Director of Clinical Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.