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Marketing Manager for Outdoor Structures Company
Location:
Hanover, MA
Description:
Outdoor Personia specializes in personalized outdoor structures for residential and commercial clients. We sell, design, and build personalized outdoor structures such as pool houses, pavilions, greenhouses, sheds, and more. We strive to make the dreams of our customers become a reality by listening and collaborating to achieve the best outcome. You name it, we can design and construct pretty much anything needed to get the most out of an outdoor space. The Marketing Manager will be responsible for ensuring that all marketing projects meet their business objectives and deliverable dates, and that creative is on-brand, style guides are adhered to, and a high creative quality is met. The ability to work with enthusiasm, both independently and collaboratively as part of a team is critical. They will also be responsible for maintaining excellent working relationships with the internal sales, production and administrative teams, as well as outside agencies and resources. The salary range is between $60k and $70k, depending on skill and experience. As a team we enjoy a positive, caring culture where good attitudes flourish. We are passionate about helping our team develop and creating an environment where they can make something beautiful out of their life. We remain committed to continual growth through strategy and innovation , in return, we offer top pay and exceptional benefits . Job Duties Develop Marketing calendar to plan yearly budgets, strategies, budgets, promotions. Work collaboratively with Sales to execute promotional plans, and brand-building to boost brand recognition and sales. Complete various design requests including social media graphics, email designs, digital ads, digital banner graphics, brochures, presentations, vehicles graphics, update content for web pages Monitor acquisition and retention campaign performances through detailed tracking and reporting. Work with agency in maximizing effectiveness of web site. Work with all team members to continue to focus on the customer experience. Support Design Centers appearance: display and product signage, inventory, overall detail and storefront merchandising Collaborate with Sales staff and review all aspects of customer interaction: including all tools like Buyer's Guides, handout materials, postcards, giveaways, etc. needed Continually review all aspects of the company brand and how it is reflected on web site, literature, social media presence, events, charities, sales interactions, review all phases of our customer's experience, maintain continuity amongst individual web pages, general style & appearance, etc. Event & trade show support: signage, apparel, promotional materials, on-site staffing. Work with General Manager in brainstorming creative ideas to help build Outdoor Personia's brand awareness and mission to be the primary resource in the Backyard Living marketplace Core Requirements Web coding knowledge & skills: HTML, CSS, Wordpress, MailChimp email creation. Understanding of SEO, PPC, Google Analytics Strong foundation in graphic design, typography, composition, and layout skills Knowledge of print processes, color management and file structure Ability to take creative direction and feedback Competency in Microsoft and Google applications Knowledge of CRM applications and principles a plus Photography, video editing, copywriting skills a plus Proficiency with Adobe Creative Suite, particularly InDesign, Photoshop, Illustrator- Mac OS Critical thinking ability & researching skills Must be tech savvy and know how to effectively incorporate these skills to increase productivity and organization Self-motivated with the ability to independently manage multiple tasks and deadlines Strong interpersonal skills and the ability to work with various departments and roles Strong organization skills Strong customer service skills and the ability to effectively communicate with customers through social media while remaining on brand Enthusiastic, proactive, and must possess a growth mindset to always learn, improve and be willing to take on new challenges with positive attitude Treat all customers and fellow associates with respect, courtesy, honesty, and take responsibility for your actions Deep understanding of Outdoor Personia's values and mission with the ability to communicate the same to the public across all platforms, vendors, and partners Qualifications Required: Bachelor's Degree; 5+ Year's work experience in Graphic Design, Marketing, Communications with an external or in-house agency; digital portfolio required Job Posted by ApplicantPro
Company:
Outdoor Personia
Posted:
December 26 2023 on ApplicantPro
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More About this Listing: Marketing Manager for Outdoor Structures Company
Marketing Manager for Outdoor Structures Company is a Advertising & Marketing Marketing Manager Job at Outdoor Personia located in Hanover MA. Find other listings like Marketing Manager for Outdoor Structures Company by searching Oodle for Advertising & Marketing Marketing Manager Jobs.
Marketing Manager for Outdoor Structures Company is a Advertising & Marketing Marketing Manager Job at Outdoor Personia located in Hanover MA. Find other listings like Marketing Manager for Outdoor Structures Company by searching Oodle for Advertising & Marketing Marketing Manager Jobs.