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Senior Manager Consumer Digital Marketing
Location:
Salt Lake City, UT
Description:
Join the team at Wilson Electronics and be a part of our mission to connect everyone, everywhere! As the industry leader in cellular repeater technology since 1987, we're bringing 5G technology to businesses and consumers in their homes, workplaces, and beyond. But we're not just committed to developing innovative products - we're also dedicated to developing great people. That's why we've been recognized as a "Best Companies to Work For" five times by Utah Business Magazine. Our strong work culture drives high employee satisfaction, and we're looking for individuals who are passionate about using our company values to grow, take ownership, and make a positive impact on our customers. Join us and let's have fun on the job while driving innovation and success! Why you should join our team as a Senior Manager Consumer Digital Marketing: We're looking for a passionate and creative Senior Manager of Consumer Digital Marketing for our growing Consumer Marketing team. If you have a strong understanding and expertise in designing digital customer journey, then this is your dream job! We are a category leader who is radically upgrading their brand presence, so you'll be part of the team who is leading this exciting transformation while driving up sales results. You'll work directly for the Senior Director of Consumer Marketing. If this sounds like fun to you, then let's meet soon! This position has a competitive salary plus the opportunity to receive an additional company profit-sharing bonus every 6 months. Our employees enjoy a total rewards benefits and compensation package including a generous 3 weeks of Paid Time Off package starting on day one, 10 paid holidays, matching 401k, health insurance, tuition reimbursement, paid parental leave, employer-paid disability and life insurance, and telemedicine. Our Marketing team is based in our Salt Lake City, UT corporate office. Preference will be given to candidates who are located in (or willing to relocate to) the Salt Lake City metro area. After initial training, you will be eligible to work a hybrid schedule of 3 days in office and 2 days from home per week. Areas of responsibilities include: Function as the lead digital experience designer for all consumer segments, applying customer journey thinking from awareness through loyalty. Take ownership of planning, execution, and analysis of digital channels and initiatives across paid and organic channels: SEO/SEM, Paid & Organic Social, Display, and other digital opportunities. Be a customer-first thinker; understand and continually enhance the profiles of multiple audience segments which leads you to defining and optimizing digital engagement strategies. Lead and build out digital expertise and team resources, while collaborating with internal data and tech/applications teams, as well as media and creative agency partners. Own and optimize the role of customer-facing digital properties including the .com, campaign landing pages, marketing automation (email, SMS), and connecting with our excellent in-house sales teams. Work collaboratively with Content Marketing owners to ensure strategic alignment, and identify and design targeted marketing campaigns to drive growth in key opportunity regions and product lines. Take accountability for the management of our consumer marketing tech stack to ensure data needs are met and have integrity. Monitor the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize in alignment of marketing and business objectives. Stay on top of digital trends and best practices to continually evolve our customer experience into the future. Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets. Build upon our team's spirit of curiosity, fun, and excellent outcomes in a company that's been recognized five times as a Best Company to Work For in Utah. This job may be a great fit if you have: Bachelor's degree or equivalent work experience. 7+ years of hands-on experience in digital marketing departments or agencies, with practical paid, earned and owned media knowledge. Previous Direct to Consumer and eCommerce experience. Shopify expertise is ideal, but not required. Experience in electronics, telecom or tech is ideal, but not required. Ability to synthesize complex information and create (and document) clear, actionable plans. Working knowledge of digital marketing campaign management, web design, social media, and emerging digital media trends. Strong prioritization and time management skills; experience in agile and/or waterfall project management environments. Previous experience collaborating with creative teams, data analysts, and tech teams. Willingness to roll up your sleeves to get work done, as well as develop and lead less experienced team members. More information about Wilson Electronics: Who we are, our awards, and our mission and values. Apply today! This posting will close when filled. Job Posted by ApplicantPro
Company:
Wilson Electronics
Posted:
December 26 2023 on ApplicantPro
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More About this Listing: Senior Manager Consumer Digital Marketing
Senior Manager Consumer Digital Marketing is a Advertising & Marketing Marketer Job at Wilson Electronics located in Salt Lake City UT. Find other listings like Senior Manager Consumer Digital Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.
Senior Manager Consumer Digital Marketing is a Advertising & Marketing Marketer Job at Wilson Electronics located in Salt Lake City UT. Find other listings like Senior Manager Consumer Digital Marketing by searching Oodle for Advertising & Marketing Marketer Jobs.