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Director, Demand Generation | Director in Executive Job at Samba Tv in Los Angeles CA | 5564820929

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Director, Demand Generation

Los Angeles, CA

Responsibilities: o Own annual demand generation plan for marketing; including all marketing KPI's required to drive necessary pipeline o Create strategy for establishing upper and mid-funnel marketing campaigns given a multitude of nuanced factors driving the 'shape' of our sales funnel (direct, indirect, project-based etc.) o Leverage in-person events, digital campaigns strategies and ABM strategies to ensure marketing meets monthly and quarterly funnel targets o Drives cross-functional execution of campaigns working in close partnership with product, design, events and digital o Work hand-in-hand with sales and sales operations to measure effectiveness of each and every dollar we invest into marketing from upper funnel through to sale o Implement innovative ABM strategy for targeting strategic accounts o Create a global view of the demand function to support a growing international presence o Hire and nurture a team of professionals as necessary Qualifications: o 5yrs' work background with at least four years in a demand generation role o Background in startups or rapidly growing division of larger organization o Strong analytical abilities with a maniacal love for measurement o Good knowledge of most up-to-date CRM, ABM and Marketing Automation capabilities with the expertise to push them to perform outside of the box to fit to our business' need o MBA or work background equivalent o Expertise to quote 'that scene' from GlenGarry Glen Ross a strong plusSalary Range: NAMinimum Qualification5 - 7yrs
Samba Tv
October 22 on Adzuna
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More About this Listing: Director, Demand Generation
Director, Demand Generation is a Executive Director Job at Samba Tv located in Los Angeles CA. Find other listings like Director, Demand Generation by searching Oodle for Executive Director Jobs.