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Digital Public Relations Specialist
Location:
Manassas, VA
Description:
Ready to power up your career? Join our team at Northern Virginia Electric Cooperative. NOVEC's mission is to create value for its members, employees and communities by providing safe, reliable electricity and quality products at competitive prices. If you're ready to take your first step into a rewarding career in the utility industry with opportunities for professional growth, apply today. About the role: Assists with the creation and implementation of a strategic, multi-faceted digital communications program designed to build and strengthen NOVEC's role and reputation as a leader and trusted authority in the electric utility industry. Develops effective, secure, and timely communications consistent with internal and external corporate communications objectives. *After successfully completing an introductory period, this position may be eligible for a hybrid schedule. Overview of the role: Manage internal and external communications platforms, including NOVEC.com, NOVEC's intranet site, social media accounts (FB, Twitter, Instagram, YouTube, LinkedIn), and digital displays. Oversee the creation and distribution of NOVEC's employee newsletter. Collaborate on development of customer-facing email communications. Execute and track all organic and paid social media campaigns. Make recommendations and implement approved changes designed to improve business results. Monitor customer activity on social media channels, respond to issues related to the cooperative, its performance, reputation, customer service, and corporate citizenship efforts. Serve as contributing writer for publications - research and produce internal and external communications pieces including articles for Cooperative Living Magazine and NOVEC's customer bill insert. Provide professional quality photography and video support throughout the organization, including business functions and events. Leverage video and photography to improve communications and share NOVEC's story. Produce and/or post to social media sites and website timely news regarding company events, activities and employees, as required. Serve as one of NOVEC's media contacts for general inquiries, news releases and in emergency/power outage situations. Coordinate and produce content for digital marketing efforts for NOVEC affiliate business units. Maintain public and employee awareness of organization issues by assisting in the development of a strategic communications plan; and facilitate interaction with NOVEC's employees, customers, affiliates and contractors. Maintain an on-going focus on professional development to remain current with communications and public relations strategies, processes, procedures and best practices related to job responsibilities. This includes the establishment of effective business relationships with peers in related national and state associations, as well as other approved organizations that support technical proficiency and professional growth. Contribute to achieving departmental goals through active participation in the planning and administration of departmental budget and strategic objectives, and by consistently supporting team efforts to achieve established goals. Expected to comply with company policies and procedures as well as all applicable federal and state copyright laws. Education and Experience: Bachelor's degree in Public Relations, Communications or a related field from an accredited institution is required. Three to five years of related work experience that demonstrates familiarity with AP Style writing, editing, photography, and graphic design is preferred. Experience with administration and maintenance of: an internet or intranet site, content management software, social media and online communications strategies and applications, content management system(s), web design, MS SharePoint and basic knowledge of HTML is desirable. Professional Skills and Abilities: Demonstrated ability to apply strong writing, editing, and communications skills to internal and external communications. Demonstrated ability to function independently in a multi-task environment, as well as part of a team. Demonstrated working knowledge of generally accepted business and communications strategies and practices. Demonstrated working knowledge of online communications and website administration, including: writing for the web, information architecture, user-focused design, content generation and management, web analytics, requirements gathering and usability testing. Demonstrated working knowledge of corporate level social media management, digital paid advertising, and online tracking efforts, including google analytics. Demonstrated ability to learn and use content management systems and the delivery of targeted content. Demonstrated proficiency with general computer operation and Microsoft Office applications to enable creation of documents, reports and presentations. Demonstrated ability to communicate effectively and efficiently with all levels within the organization. Demonstrated ability to anticipate and meet rapidly changing customer and business needs by quickly refocusing and realigning strategic and operational direction. Demonstrated ability to understand and apply generally accepted accounting principles and mathematical skills as may be required in the position. Develops and maintains a practical knowledge and understanding of company policies and procedures, as well as applicable federal, state, and local laws. Develops and maintains a thorough understanding of the cooperative business model and the rural electrification program. What We Offer: Competitive salary and incentive plan Premier health benefits, including an onsite wellness center Survivor and Disability benefits 401(k) retirement plan with a 4% base salary match and an additional match of your contribution at a rate of 50% up to the first 12% Life insurance Vacation, Sick and Holiday Leave Educational Assistance Annual Company Events NOVEC is an equal opportunity employer and participates in E-Verify. We do not offer sponsorship or relocation for this position. Job Posted by ApplicantPro
Company:
Novec
Posted:
December 26 2023 on ApplicantPro
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More About this Listing: Digital Public Relations Specialist
Digital Public Relations Specialist is a Advertising & Marketing PR Job at Novec located in Manassas VA. Find other listings like Digital Public Relations Specialist by searching Oodle for Advertising & Marketing PR Jobs.
Digital Public Relations Specialist is a Advertising & Marketing PR Job at Novec located in Manassas VA. Find other listings like Digital Public Relations Specialist by searching Oodle for Advertising & Marketing PR Jobs.